Author Archives: keeper

Creative destruction

Sometimes known as “Schumpter’s gale”.

The old way must be destroyed in order to create a new and better way. Capitalism destroys and reconfigures previous economic orders.

In order to create a new market, old ones have to be destroyed.

The biggest opportunities (or investments) are in things that do not exist yet. But when they do, they destroy existing markets.

Example: Henry Ford and cars.

The hardest thing for a creator to do is destroy

Inn Between Worlds is no more. It was an experiment that taught me many things, but like an elephant balancing on stacked chairs, it crushed itself.

Now the elephant is groaning on the ground, it is in pain.

One of the most painful things to do is to destroy something you created.

Now I am wading through the graveyard of my shattered work.

I will rebuild. Simpler, better, stickier. Toss away the junk, trim off the fat, keep the juiciest bits.

The name is now Secret Campfire.

Secrets becoming more valuable

“All human beings have three lives – public, private and secret” – Gabriel Garcia Mendez.

In an increasingly public and “social” world, your public life will become less and less valuable. It is abundant, so it becomes worthless.

On the other hand, the private and the secret will become more rare. And what is rare is precious.

The most prized places in the future will be where you can enjoy your private and secret lives.

Good attention is rare and expensive

The people with valuable attention have no time.

In order to create something valuable, it has to attract people with valuable attention.

Since people with valuable attention have no time, the “foot in the door” first touch must be short and sweet.

It must be easy to get into it “just for a little while”, and it must be easy to get back to it after being away.

Barnum statements

Used by psychics for cold reading:

Although you might not admit it consciously, you have somewhat of a need for other people to like you and for them to admire you. You do have a tendency to be critical of yourself at times and can be your own worst critic.

You have a great deal of unused capacity which you have not yet turned to your advantage, but you’re always working to become better.

You have a very strong work ethic. On occasion, you have had a tendency to work too hard. Because of this, when others don’t work as hard as you, you have a tendency to feel taken advantage of.

You’re disciplined and controlled on the outside, but on the inside you tend to be a little bit more worrisome and insecure. At times, you’ve had serious doubts as to whether you’ve made the right decision or done the right thing.

You prefer a certain amount of change and variety, and become dissatisfied when hemmed in by restrictions and limitations.

You pride yourself on being an independent thinker, and do not accept other people’s opinions without satisfactory proof.

You’ve found it unwise to be too frank in revealing yourself to others.

There are times when you can be very extroverted, very sociable. But then at other times, you can be very introverted and very reserved. You have high, high aspirations and you set high goals for yourself, some of them, at times, may appear to be unrealistic to other people. But you know what you conceive you can achieve.

I solved a problem no one asked a solution for

This won’t be the first time. I must be a sucker for punishment.

Henry Ford said, ““If I had asked people what they wanted, they would have said faster horses.”

It’s tough to sell a solution when most people don’t even want to think of the problem. And those who do may not want to think deep enough to get to the root of it.

The Heath brothers called this the “Information gap”. Without knowledge, the gap is too wide. You can’t build the bridge for people to find your solution. The gap must be filled first.

“Sophisticated cigars cost less because they’re not legendary”

from “Humans of New York”:

“I live in Havana. For visa reasons, I have to leave the country for 48 hours every two months. I always bring a few boxes of cigars with me. I sell them until I have enough money to buy a plane ticket home.”
“Can I see them?”
“Sure. These are Cohiba cigars. They are legendary. One day Fidel Castro found what he believed to be the perfect cigar. He inquired as to it’s origin, and learned that a very old woman had rolled it. So he sent many workers to learn from that old woman, and he began producing those cigars for himself. Cohiba cigars were only given to diplomats. They were never made available for sale. This is why they are legendary. But you must understand, Castro grew up as a peasant, so Cohibas are very robust. They are not sophisticated cigars. But sophisticated cigars cost less. Because they are not legendary.”

Stay legendary, my friends.

Social media makes you sad :(

Facebook use predicts declines in affect and life satisfaction over time.

Because most people only post the best aspects of themselves, it makes those reading those posts feel bad about themselves since they never see the other side of the lives of their friends. They only see the weddings, the baby births, the job promotions, the parties and none of the day to day crap everyone has to deal with.

And it is a constant invitation to compare yourself with a biased picture of how other people claim to be doing.

Because of this, social media becomes a toxic cesspool that breeds status anxiety.

Love you like an animal

Is Love a special gift only to humans?

Or are we giving ourselves too much credit?

I think we’re all just animals.

The difference is we humans are better than Orang Utans at telling ourselves fantastic stories about what “Love” is. So we make it more mystical than what it really is.

You don’t need to stay in a bad relationship

So you’re afraid of starting over.
You feel trapped because you tell yourself maybe it’s not so bad after all.
You’re scared to face the story that you wasted all those years.
You are afraid that you might not find any better.
You are hurt that your dreams and fantasies are crumbling before your eyes.
You’re thinking maybe there is no such thing as happiness.
You feel like a dumbass for not seeing it sooner, for hurting yourself, for hurting others.

But if you don’t change anything, nothing will change.

Someone smarter than me said it better: “Insanity: doing the same thing over and over again and expecting different results.”

But the reality is change is difficult. We resist change in every way we can. Change hurts our brain. So most people don’t change… and then they get old and die. The end.

The thing I tell everyone who’s single is, if you think your relationship is bad now… if you are already unhappy now… wait til you have kids.

Having kids is like climbing Everest. If you’re already having problems at base camp, you’re just asking for trouble if you continue further.

There are losers and winners. 99% of the people you meet will be losers. You are free to choose your climbing partners. You can choose not to spend the rest of your life with a loser. Winners are rare, but they exist.

Choose happiness.